80 % LOCAL CONTENT
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For years South Africans have been dominated by white supremacy and we are putting a stop to it. Millions of rands leave South Africa every year in royalties paid to foreign countries while nothing comes in. We refuse to be dominated by foreign content on our media. Prioritising foreign content starves our industry, it suffocates our industry. We deserve to hear and see 100 % of South African content, it's our birthright. If South Africans can't play 80 % of their music who will? Will America play 80 % South African music? How will we export our culture? In South African, South African artists must be superior.
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